Customer feedback management (CFM) Systems are a customer-centric approach which can help businesses to grow. Web applications or portals are designed to help businesses take ideas from customer feedback and turn them into future products or developments. Thus customers become indirectly involved in the product development process. Meridian CFM software is an organized or central way for companies to take customer complaints, ideas, suggestions or requests and transform them into products or services in a way that is likely to appeal to customers. The feedback collected is organized and analyzed allowing companies to better respond to market changes and meet customer demands.
Our CFM system is designed to help businesses manage customer data and customer interaction, access business information, automate sales, marketing and customer support and also manage employee, vendor and partner relationships.
As the software is highly scalable and customisable it allows businesses to receive customer insights with a back-end analytical engine, view business opportunities with analytics, streamline operations and personalise customer service based on the customer's known history and prior interactions with your business.